Header version two for project coaching page on Adam Overby's digital agency website

Most Recent Projects

local mechanic logo design i created

Local Mechanic Shop

Screenshot of home page for local Chicago based handyman business website i designed for him

Local HandyMan

Screenshot of homepage of mytshirtaddiction to show my website design skills for ecommerce

Print On Demand Website

Simple logo design for a print shop

RV Travel Blog

Developing Virtual Landscapes Through Collaborative Partnerships

Welcome to my graphic design studio, where our partnership will design YOUR business brand, audience and virtual office.

 

Your vision & my expertise will embark on a design philosophy of elegant simplicity and high-end function. 

Graphic Design Packages

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Logo Design

A logo design is a graphical representation of a company, brand, organization, or even an individual. It’s a visual symbol that serves several key purposes:

1. Identification: A logo helps people recognize and remember the entity it represents. It’s like a visual signature that sets it apart from competitors and makes it instantly recognizable.

2. Communication: A good logo design can communicate the brand’s values, personality, and mission without using words. It can evoke emotions, create a certain impression, and tell a story about the brand.

3. Trust and Credibility: A professionally designed logo conveys a sense of professionalism, quality, and trustworthiness. It creates a positive first impression and inspires confidence in the brand.

Components of a Logo Design:

Symbol: This can be a graphic element, icon, or abstract form that represents the brand.
Logotype: This is the text component of the logo, usually the brand name.
Color palette: Colors used in the logo can evoke specific emotions and reinforce the brand identity.
Fonts: The chosen fonts contribute to the overall aesthetic and personality of the logo.
Types of Logo Designs:

Wordmark: Logos that focus on the brand name, like Coca-Cola or Google.
Lettermark: Logos that use initials or abbreviations, like NASA or HBO.
Brandmark: Symbolic logos, like Apple or Nike’s swoosh.
Combination mark: Logos that combine a symbol and logotype, like Adidas or Starbucks.
Designing a logo is an important decision for any brand. It requires careful consideration of the target audience, brand values, and desired image. Working with a professional designer can ensure you end up with a logo that is effective, memorable, and accurately reflects your brand identity.

Designs Start at $65/Logo

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Tshirt & Hoodie Design

This design refers to the artwork, graphics, or text applied to the front, back, or sleeves of a T-shirt or hoodie.

It can be simple or elaborate, funny or serious, and serves various purposes:

Types of T-shirt and hoodie designs:

Branded designs: Used by businesses to promote their logo, message, or products.
Personalized designs: Created for individuals to express their interests, hobbies, or personal style.
Event-specific designs: Commemorate events like sports teams, school functions, or group outings.
Cause-driven designs: Raise awareness for social issues or charities.
Humorous designs: Feature funny graphics, puns, or memes.
Artistic designs: Showcase original artwork, illustrations, or photography.
Elements of a good T-shirt or hoodie design:

Clarity and legibility: The design should be clear and easy to understand, even from a distance.
Color choices: Colors should be appropriate for the chosen garment and complement each other well.
Font selection: Fonts should be easy to read and match the overall design aesthetic.
Placement: The design should be positioned effectively on the garment for optimal impact.
Originality: A unique design stands out and makes a stronger impression.
Designing a T-shirt or hoodie is a creative process. You can:

Sketch your own ideas.
Use online design tools or software.
Hire a graphic designer.
Choose from pre-made designs offered by online services.
Things to consider:

Target audience: Who are you designing for? What interests them?
Purpose of the design: What message do you want to convey?
Brand guidelines: If it’s for a business, adhere to existing brand colors and fonts.
Printing limitations: Choose a design that translates well to the chosen printing method.
Ultimately, a great T-shirt or hoodie design is visually appealing, meaningful, and memorable. It makes a statement and reflects the wearer’s individuality or the brand it represents.

I hope this explanation clarifies what a T-shirt or hoodie design is and its different uses. Feel free to ask any further questions you might have!

Designs Start at $85

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Company Training Material

Training materials that incorporate visual elements like infographics, illustrations, diagrams, charts, and even icons to deliver information in a more engaging and digestible way compared to traditional text-heavy manuals. Think of them as manuals brought to life with visuals!

Here’s a breakdown of what they are and their advantages:

What are they?

Instead of relying solely on text, they integrate various visual elements like:

Infographics: Complicated data explained in a clear and visually appealing way.

Illustrations: Break down complex processes or procedures into easily understandable steps.

Diagrams: Visually represent technical concepts or workflows.

Charts: Summarize key data points and trends.

Icons: Represent actions, warnings, or key points for quick reference.

Advantages:

Engagement: Visuals are more engaging than plain text, leading to better information retention and recall.

Clarity: Complex concepts can be explained more clearly and concisely through visuals.

Accessibility: Cater to diverse learning styles, benefiting visual learners more effectively.

Memorability: Visually compelling elements are easier to remember than text alone.

Efficiency: Can convey information more quickly and efficiently than text-heavy manuals.

Branding: Integrate consistent visuals to reinforce brand identity and create a more professional look.

Examples of use:

Onboarding new employees with company culture and policies.

Training on software applications or specific job functions.

Safety protocols and emergency procedures.

Product knowledge and customer service guidelines.

Important things to consider:

Target audience: Tailor the visuals to the needs and preferences of your trainees.

Quality: Use high-quality visuals that are professional and consistent with your branding.

Accessibility: Ensure visuals are accessible to those with disabilities.

Balance: Don’t overwhelm trainees with too many visuals, maintain a clear balance with text.

Overall, graphical company training manuals offer a modern and engaging way to deliver information, promote better learning outcomes, and improve employee knowledge and performance.

Designs Starting At $115

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Book Illustrations

Vvisual elements incorporated into books to enhance the reading experience and provide additional meaning beyond the written text. They can take many forms and serve various purposes, depending on the type of book and target audience. Here’s a breakdown:

What they are:

Visual interpretations: Drawings, paintings, photographs, digital art, and more, depicting characters, scenes, objects, or concepts mentioned in the book.

Complementary elements: Not simply decorations, they contribute to the narrative, clarify specific details, and evoke emotions in the reader.

Types of illustrations:

Children’s Books: Often vibrant and playful, they help young readers visualize the story and connect with the characters.

Chapter Books: May be more detailed and realistic, adding depth and atmosphere to the narrative.

Educational Books: Use diagrams, charts, and other visuals to explain complex concepts or processes clearly.

Technical Books: Often employ detailed illustrations to demonstrate procedures, mechanisms, or anatomical structures.

Art Books: Focus on showcasing artistic skill and visual interpretation, sometimes accompanying poems or stories.

Purposes of illustrations:

Enhance understanding: By visualizing scenes, characters, and concepts, they aid comprehension, especially for young readers or complex subject matter.

Spark imagination: They ignite the reader’s imagination and create a more immersive experience.

Evoke emotions: Illustrations can convey moods, feelings, and atmosphere, enriching the emotional impact of the story.

Add aesthetic appeal: Beautiful and well-crafted illustrations visually enhance the book, making it more attractive and enjoyable to read.

Highlight key points: They can draw attention to important parts of the text or emphasize specific details.

Remember:

Illustrations are an art form in themselves, reflecting the artist’s style and interpretation of the text.

Their effectiveness depends on their quality, relevance to the story, and alignment with the target audience.

They can be powerful tools for storytelling, enriching the reading experience and leaving a lasting impression on readers.

So, whether you’re looking at detailed historical paintings in a museum book or adorable cartoon animals in a children’s picture book, remember that illustrations are more than just pretty pictures; they play a crucial role in bringing the written word to life.

Designs Starting At $135/Batch

Digital Business Card

 

A business card is a small, physical card containing essential information about a business or individual, typically used for networking and exchanging contact details. Here’s a breakdown of its key features:

Function:

Sharing contact information: Primarily used to share name, title, company affiliation, contact details like email and phone number, and sometimes website or social media links.

Building connections: Serves as a networking tool, introducing yourself and your business to potential clients, partners, or collaborators.

Leaving a lasting impression: A well-designed card can create a positive impression and help you stand out from the crowd.

Components:

Size and format: Typically pocket-sized (around 3.5″ x 2″) and rectangular, although variations exist.

Material: Traditionally made of paper, but can also be made from plastic, metal, wood, or other materials.

Design: Can be simple or elaborate, incorporating logos, colors, images, and branding elements.

Types of business cards:

Traditional paper card: The most common type, offering a cost-effective option.

Digital business card: An electronic version shared through QR codes or online platforms.

Luxury business card: Made with premium materials and intricate designs, creating a unique and memorable impression.

In today’s digital age, digital business cards and online networking platforms are gaining popularity. However, traditional paper cards still hold value for their tangible nature and ability to facilitate face-to-face interactions.

Ultimately, the best type of business card depends on your individual needs and preferences. Consider your budget, target audience, and desired brand image when making your choice.

Designs Start at $45/batch

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Featured Imagery

A featured blog post image, also known as a post thumbnail or hero image, is the main image associated with a blog post. It’s typically displayed at the top of the post, alongside the title and excerpt, and is often used when sharing the post on social media.

Some of the key roles of a featured blog post image:

Grab attention: It’s the first visual element readers see, so it needs to be eye-catching and relevant to the post’s content to pique their interest and encourage them to read more.

Set the tone: The image can help convey the overall tone and mood of the post, whether it’s serious, informative, lighthearted, or something else entirely.

Improve social media sharing: When you share your blog post on social media, the featured image is often used as the preview image. A well-designed image can help your post stand out in a crowded feed and encourage more clicks.

Boost SEO: While not a direct ranking factor, images can help improve SEO by making your content more visually appealing and engaging, which can lead to longer dwell times and lower bounce rates.

Designs Start At $35

social media thumbnail illustration used to promote a blog post about traveling to Thailand. Created by adam overby

Blog

A YouTube or social media thumbnail is a small, static image that serves as a preview for a video. It’s like a book cover for your video, designed to grab attention and entice viewers to click and watch.

Here’s why thumbnails are important:

Grab attention: In a sea of content, your thumbnail needs to stand out and make people stop scrolling. A good thumbnail should be eye-catching, relevant to the video content, and pique curiosity.

Convey the video’s message: It should give viewers a glimpse of what the video is about and what they can expect to learn or experience by watching.

Increase click-through rates: An effective thumbnail can dramatically increase the chances of people clicking on your video, leading to more views and engagement.

Build brand recognition: Using consistent design elements and colors in your thumbnails can help viewers recognize your content and build brand awareness.

Here are some key elements of a good YouTube or social media thumbnail:

High quality and visually appealing: Blurry or pixelated images won’t be effective.

Relevant to the video content: Don’t use misleading or generic images.

Clear and concise text: Use easy-to-read fonts and short, attention-grabbing text.

Strong contrast: Make sure the elements stand out against the background.

Brand elements: Include your logo or colors for recognition.

Call to action: Use phrases like “Click to watch” or “Learn more” to encourage clicks.

 

Designs Start At $35

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Website Artwork & Graphics

Website artwork and graphics encompass all the visual elements you see on a website, playing a crucial role in shaping its look, feel, and user experience. They go beyond mere decoration, serving essential functions like:

Branding and Identity: Visuals contribute significantly to establishing a website’s brand identity and personality. Consistent use of colors, fonts, styles, and imagery creates a cohesive and recognizable experience for visitors.

Engagement and Clarity: Well-chosen visuals can attract attention, enhance understanding, and make information more engaging. Infographics, illustrations, charts, and icons can break down complex ideas and data, making them easier to digest.

Navigation and User Experience: Visual cues like clear icons, buttons, and menus guide users intuitively through the website, improving navigation and overall user experience.

Emotional Connection: Images and graphics can evoke emotions and connect with users on a deeper level. This can be especially powerful for building trust, credibility, and brand loyalty.

Types of website artwork and graphics:

Hero Images: Large, prominent images at the top of a webpage that set the tone and grab attention.

Background Images: Subtle images or patterns used as the background for sections or the entire website.

Logos and Icons: Represent the brand and provide visual cues for navigation and functionality.

Illustrations and Infographics: Visually explain concepts, processes, or data in an engaging way.

Photos and Videos: Showcase products, services, people, or stories associated with the website.

Buttons and CTAs (Calls to Action): Visually encourage users to click, subscribe, or take specific actions.

Choosing the right website artwork and graphics:

Relevance: Align visuals with the website’s content, brand, and target audience.

Quality: Use high-resolution images and graphics for a professional look.

Style: Maintain consistency with the overall brand aesthetic and website design.

Accessibility: Ensure visuals are accessible to users with disabilities.

Optimization: Optimize images for web performance to avoid affecting loading speed.

By carefully considering these elements, you can leverage website artwork and graphics to create an engaging, informative, and visually appealing website that effectively connects with your audience and achieves your goals.

Designs Start At $65/hr

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Graphic Design

Logo & Business Card

Tshirts & Hoodie Designs

Blog & Article Imagery

Company Training Manuals

Youtube & Social Media Thumbnails

Landing Pages &  Facebook Ads

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Web Design

Business & Landing Pages

Sales Funnel & Affiliate

Membership & Forum

Blog or Vlog

Ecommerce

Job Board

Webinar & Coaching

Local Lead Generation

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Social Media MGMT

Campaign Services

Community Services

Brand Creation

Content Production

Strategy Planning

Account Setup

Research & Analysis

Consulting & Coaching

Project Coaching

Blog Coach

Content Coach

Social Media Coach

Graphic Design Coach

Web Design Coach

Affiliate Marketing Coach

Content Calendar Coach

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Virtual Assistant

Email Management

Calendar Management

Data Entry

Travel Planning

Research Assistance

Online Customer Support

Document Editing

Content Creator

Blogging

Video

Podcast

Infographics

Email Newsletter

Webinar

Photography

Let’s Work Together

Ready for a collaborative journey! Working together means more than just tasks; it’s about merging our ideas, skills, and passion to co-create something extraordinary. Let me be your partner in turning visions into reality, making our collaboration a story of success.

Project Form

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